SEO as an Excellent Traffic Method and More

SEO or search engine optimization is a way for websites to maximize their visibility in internet browser searches. It’s also a means of gaining increased traffic with free, organic or natural search results.

In a stage funnel, the awareness phase requires some form of SEO so it can create awareness that’s able to generate prospects. More than increasing a website’s search ranking, however, it can make your website more user-friendly when you use keywords that prospects can recognize and be drawn to.

That’s why in essence, good SEO leads to increased exposure for your site and results in better traffic. But does SEO have more benefits than just the usual boost in traffic? Read on to find out!

What are the uses of SEO?

SEO is one of the many different methods used by websites to increase their ranking in search engine results. The majority of people only open the results on Google’s first page results. That’s why not being on the first page means you’re losing out on traffic and potential customers.

To give you more idea on how SEO affects rankings,